Improving your Search Engine Optimisation (SEO) is crucial for getting more traffic to your website. Sadly most SEO guides are too technical for new users. If you are serious about increasing your website traffic, then you need to pay attention to SEO best practice.
In our Essential SEO Guide, we share the top SEO tips to help you get more organic traffic by ranking your website higher in search engines. SEO isn’t about tricking Google or gaming the system. It’s simply about creating a website that has optimised code and formatting which makes it easy for search engines to find your website. There’s a lot to think about when creating a compelling website.
Before you start, the production of an SEO report is invaluable. This will identify keywords and search phrases based on competitor content plus popular search words and phrases with the least competition. Once the SEO report is complete, development of SEO website copy will better engage your customers and populate the website. Copy is written using SEO best practice to optimise for organic web search. This ensures the content correctly engages the market.
At Quest, we deliver Yoast SEO, a favourite tool with millions of users featuring:
- Advanced XML Sitemaps functionality at the push of a button
- Full control over site breadcrumbs, add a piece of code and you’re good to go
- Title and meta descriptions for branding and consistent snippets in search results
- Content & SEO analysis, invaluable tools to write SEO friendly copy
Using SEO strategies such as optimal header tags, long tail keywords (three or more words), key content lists and images with alt tag descriptions will help your website. Learning a few basic tips will give you a noticeable boost in your website traffic.
Are you using SEO tools to help users find your website?